Comprehensive search marketing
From long-term visibility growth through SEO to instant top search presence via pay-per-click advertising.
Full-Scale Presence
We ensure your business's visibility on Google, from organic results to top advertising positions.
Flexible Strategies
We find the optimal balance between SEO and pay-per-click advertising, based on your goals and budget.
Targeted Traffic
We attract quality traffic to your site, increasing conversions and ROI.
Adaptability
We continuously analyse and optimise strategies to align with market changes and user behavior.
Search engine Optimisation
Enhancing Your Website's Visibility
Website Audit
We analyse the site to identify technical errors and improve its structure, directly affecting loading speed, navigation ease, and search engine indexing. This is the first step towards improving search engine ranking positions.
Competitor Analysis
Then we study your competitors' SEO strategies to pinpoint their strengths and weaknesses. Based on this, we formulate a strategy that will allow you to gain a competitive edge in your niche.
Semantic Core
The next step involves compiling a list of relevant keywords based on the analysis of your target audience's queries. This attracts traffic that is most interested in your products or services, thereby increasing conversion rates.
Content Creation
Our team develops and optimises content that not only meets the needs of your target audience but also complies with search engine requirements. This increases the chances of your website's pages achieving high rankings in search results.
Backlink Optimisation
Finally, we create a strategy for building a quality backlink profile, excluding low-quality and spammy links, which enhances search engines' trust in your site and improves its rankings.
Contextual advertising
Advertising at the Top of Google Search
Defining Keywords
We conduct a detailed analysis to select the optimal keywords that most accurately match your offering and the interests of your target audience. Effective use of negative keywords helps eliminate irrelevant traffic, reducing advertising campaign expenses.
Targeting Setup
Targeting settings are adjusted based on geography, demographics, interests, and behavior of potential customers, ensuring high precision in reaching the target audience. The creation of attractive and persuasive advertising materials, including headlines and descriptions, directly influences the click-through rate of ads and the overall effectiveness of the campaign.
Launch and Optimisation
After the campaign launch, continuous monitoring and analysis of its effectiveness are conducted, allowing for timely adjustments to improve results. Optimisation includes bid adaptation, keyword review, and creative refreshment, which contributes to improving CTR indicators, reducing the cost per click, and increasing overall ROI.
